Amazon tells its users how to protect their data that is stored on Amazon's servers, then it allows the user to decide how they want to best protect the data, which data (if any) should be open to the public and which data should remain secure and private. But a recent study showed that many businesses leave sensitive data on public clouds, which further escalates the risk of the data falling into the wrong hands.
It's an all too familiar scenario- people giving up security in the name of convenience. Careless actions such as this can cost a company everything. The number one cause of security breaches is because of user error. Either security protocols were ignored or bypassed in the name of convenience, additional security measures such as two-factor authentication are not implemented because of convenience or ignorance, or passwords are created to be something simple and easy to use, which makes them easy to guess as well.
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